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Month: August 2022

Branded House Architecture – Benefit from the Established Reputation

Leave a Comment / Insights / By Sherry

Branded House is one of the most commonly known strategies among various brand architectures. You could say it is the kid who puts his sticker on …

House of Brands – Let Each Brand Has Its Own Personality

Leave a Comment / Insights / By Sherry

To understand the house of brands strategy it is best to take the example of a father who likes to let his children have their own paths and build their …

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